Bankruptcy Court Terminates FTX Naming-Rights Agreement for Miami Heat Arena

A federal bankruptcy court in the U.S. has ended the FTX naming-rights agreement for Miami Heat’s basketball stadium. The sports venue was branded FTX Arena as part of a multi-year, multi-million dollar sponsorship deal between the now-bankrupt crypto exchange and Miami-Dade County in 2021. FTX Signage and Advertising to Be Removed From Downtown Miami Sports […]

Crypto Exchange Upbit Logo to Appear on Italian Soccer Club Napoli’s Jerseys

Shirts worn by the players of the Italian soccer team Napoli will display the logo of cryptocurrency exchange Upbit. The arrangement is part of a sponsorship deal with Dunamu, the company that operates the coin trading platform, which is one of the largest in South Korea. Italian Serie A Leader Napoli Secures Crypto Sponsorship From […]

From Mercedes F1 to Miami Heat, Sports Teams Suspend FTX Sponsorships

A string of organizations competing in various sports are pulling out of sponsorship deals with beleaguered cryptocurrency exchange FTX. The coin trading platform had pledged millions of dollars to building up brand recognition among sports fans before it went bankrupt. FTX Sign Being Dismantled as Miami Heat Seeks New Naming Rights Partner for Its Arena […]

Binance to Sell NFT Tickets for Major Italian Soccer Club Lazio

Crypto exchange Binance will be offering NFT tickets for the games of one of Italy’s leading soccer teams, Lazio, during the upcoming season in the Italian Serie A championship. Supporters of Lazio will be able to use the tokens to also take advantage of various discounts. Lazio Fans to Buy NFT Tickets From Cryptocurrency Exchange […]