Google to require FCA registration for crypto ads targeting the UK
Google said that advertisers who want to promote crypto exchanges and software wallets in the United Kingdom must be registered with the FCA.This post was originally published on this site
Perplexity AI’s ad integration plan draws shock, mockery: ‘This company is toast’
The company reportedly intends to charge a much higher than average premium for ad space in its AI-powered search engine.This post was originally published on this site
Wen Lambo? Lamborghini answers with new Animoca Web3 partnership
Increasingly more industries are adopting blockchain technology to grow their brand awareness, including luxury car makers.This post was originally published on this site
Toys ‘R’ Us AI-generated ad torn apart by critics
The AI-generated ad whipped up backlash from viewers who described it as a “weird dream” and “baffling.”This post was originally published on this site
Digital marketing will become Web3’s next major use case, says report
More than 70 startups have raised over $600 million in the embryonic Web3 digital marketing sector. This post was originally published on this site
36% of the top 1,000 crypto projects went silent on blogging this year
A whopping 35.8% of the world’s largest crypto projects haven’t uploaded a single blog post in 2023.This post was originally published on this site
FTX logos and promotional material still everywhere despite bankruptcy proceedings
Though some officials have removed all traces of their deals with FTX, the firm’s branding still appears on a few sports venues and merchandise.This post was originally published on this site
IOSCO demands tighter scrutiny over ‘finfluencers’
The International Organization of Securities Commissions proposed a set of new measures to address the increasing risks in digital marketing. This post was originally published on this site
Covalent CEO: There’s an ‘unresolved backlog’ of unfilled Web3 data roles
The demand for on-chain analysts is set to further increase with Web3 data outgrowing Web2 data over the next 20-30 years, says Covalent’s Ganesh Swami. This post was originally published on this site
Kraken Increases its Marketing Efforts and Hires an Expert
The exchange has hired its first director of marketing and strategy, Mayur Gupta. The newly created position seeks to improve the company’s prospects in an increasingly competitive environment Kraken has been criticized for not closing the accounts of its Russian users after the invasion of Ukraine. U.S. cryptocurrency exchange and bank Kraken has named Mayur […]